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How vaccine messaging is framed makes a difference, new research reveals
A one-size-fits-all approach to communicating the benefits of vaccines isn’t effective. Message framing plays a crucial role depending on the mindset, so it requires communicating in different ways for different people, a new study says.
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The wait is over - AMI launches its new Jobs Board!
Applied Microbiology International is excited to announce the launch of its new Jobs Board.